Seen Users is an experimental womenswear brand exploring ready-to-wear from different perspectives. The brand was born in 2017 out of Cristina Săvulescu’s desire to have an outlet for a different form of creative expression, allowing for more playfulness in designs, after establishing her first eponymous brand centered on reinterpreted eveningwear. SEEN USERS’ brand codes revolve around redefining the familiar through deconstruction, rediscovering classics by subverting clichés, elevating utility in decoration, and intertwining past and future with nostalgic embraces.
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Bucharest Fashion Week
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